Qualified leads, delivered to your WhatsApp in seconds.

Filtered through our Smart Qualifier funnel — every lead arrives having already answered the questions your advisors would ask, so your team only ever calls people worth calling.

160% more conversions on leads called 60–120 seconds after they come in. That's the window we deliver into. Leads360 / Velocify lead-response study

Divisions and teams of

Prudential AIA Great Eastern FWD Insurance NTUC Income

Your leads are only as good as the machine that catches them.

Ads bring people to the door. Everything after that — the questionnaire, the routing, the follow-up, the tracking — is the part that decides whether you ever speak to them. That's the part we build.

The system, running live

Here's exactly what we do for you.

Six parts, one machine — from the ad that catches a stranger's eye through to a qualified lead in your advisor's hand. Every screen below is live.

What it is

We run and iterate the Meta and Google ad creative that fills the whole funnel — many angles per vertical, tested against each other every week.

Why we do it

The creative is what makes a stranger raise their hand. We treat it as the top of the machine, not an afterthought — fresh angles ship continuously so cost stays down as an audience fatigues.

Supporting figure — KENNETH: FILL. A creative-testing metric (e.g. angles tested per month, or CPL trend as fatigue is managed). Left blank until sourced.
Why others don't

Most lead vendors run one ad and let it fatigue. Continuous creative testing is real work — so it's the first thing that gets skipped.

What it is

A branching questionnaire that asks what your advisors would ask on the call — before the call. The lead is qualified the instant they submit, not over the following days.

Why we do it

A name and a number isn't a lead. When the answers arrive with the contact, your advisor opens the conversation already knowing the need, the budget and the timing.

Supporting figure — KENNETH: FILL. A qualified-lead quality metric. Left blank until sourced — we don't invent stats.
Why others don't

Cheap on-Meta lead forms optimise for volume, so they strip it to a name and a number. We build a real, dynamic experience that filters as it flows.

What it is

The moment a lead submits, their full details land in your team's WhatsApp group. Not an email digest. Not a morning export. Seconds.

Why we do it

Speed is the whole game. A lead is warmest in the minutes after they raise their hand — whoever calls first, while they're still at their desk, wins the conversation.

160%

Leads called 60–120 seconds after they come in convert 160% more often than those called later. That window is exactly what this delivers into.

Leads360 / Velocify lead-response study
Why others don't

Most setups route leads through a CRM sync or a daily export, so the "new lead" your team sees is already hours old.

What it is

One shared, always-current Google Sheet of every lead and every answer they gave. Your advisors work from it; you watch it fill.

Why we do it

No exports, no "send me the latest list." One source of truth the whole team sees at once, updating itself as reps mark leads called or booked.

Supporting figure — KENNETH: FILL. A working-through metric (e.g. share of delivered leads actually contacted). Left blank until sourced.
Why others don't

Agencies hand you a PDF or a login you check monthly. A live, shared sheet makes the gap between leads delivered and leads worked visible to everyone.

What it is

Automatic re-engagement at 30 and 60 days for everyone who didn't convert the first time — over the WhatsApp API, without anyone having to remember.

Why we do it

Most people aren't ready the first time you speak. You already paid for that lead. Win back even a handful in a hundred and it pays for itself many times over.

Supporting figure — KENNETH: FILL. A winback recovery rate. Left blank until sourced.
Why others don't

Follow-up is boring, manual and easy to drop — so it gets dropped. Automating it properly takes a system most lead vendors don't build.

What it is

Your dashboard. Leads and performance — live, down to the individual ad. The same screen we look at.

Why we do it

You should see how campaigns perform without waiting for a monthly PDF. Every build ships with UTM tagging, the Meta Pixel and a server-side Conversions API wired in.

Supporting figure — KENNETH: FILL. A reporting-cadence or attribution-coverage figure. Left blank until sourced.
Why others don't

A monthly screenshot is easy to dress up. Live, event-level tracking is not — so most agencies keep the dashboard on their side of the glass.

Smart Qualifiers

The filter that decides who your team calls.

A Smart Qualifier is a funnel built to be answered, not endured — it asks what your advisors would ask, and it does the filtering before anyone picks up a phone. The shape changes with the campaign. These are three we run.

Type 01 · Qualify

The Questionnaire

A few branching questions that separate the ready from the curious. Your advisor opens the call already knowing the need, the budget and the timing.

See live demo

Type 02 · Quantify

The Gap Calculator

Turns a vague worry into a number the prospect can't unsee. They arrive already knowing what they're short by — and asking you how to close it.

See live demo

Type 03 · Convert

The Booking Calendar

No call-back queue. The lead picks a slot from your advisor's real availability, and the invite is in both calendars before they close the tab.

See live demo

Not sure which fits your campaign? That's the conversation. Every build is shaped around the offer, the audience and how warm they are when they land.

Pricing

One price. The whole machine.

No tiers, no hourly billing, no setup games. Your advisors stop working down a list of names, the same ad budget buys a call list of people who answered real questions, and nothing you paid for is left to go cold. Seven lines — here is exactly what that means.

S$1,200 per month+ your ad spend

Your ad budget is billed to your own Meta account and goes straight to Meta — we never touch it, and we never mark it up. You see every dollar of it in Leadly Pulse.

Book demo
What you getWhat you getLeadly · S$1,200/mo + ad spendLeadlyA typical setup at this priceTypical
AdvertisingMeta & Google creative, run and iterated weeklyRun & iterated weeklyOne ad, run until it fatiguesOne ad, left to fatigue
Smart QualifierEvery lead qualified before it reaches an advisorQualified before the callA name and a number, nothing elseName & number only
Instant PingIn your team’s WhatsApp within secondsWhatsApp, in secondsAn email digest, or a morning exportEmail or daily export
Live Call SheetOne shared sheet, always currentOne live shared sheetA monthly PDF you can’t work fromA monthly PDF
Winback EngineAutomatic re-engagement at 30 and 60 daysAutomatic, day 30 & 60Manual follow-up, if it happens at allManual, if at all
Leadly PulseLive dashboard — Pixel and CAPI, down to the adLive, Pixel + CAPIA screenshot, once a monthA monthly screenshot
Your ad spendBilled to your own account. Never marked up.Never marked upOften marked up, quietlyOften marked up
The 2-minute check

What is a lead really costing you?

Not just the ad spend — the agency, the freelancers, the lists, the tools and the hours your team burns chasing people. Most teams have never added it all up. Take two minutes and find out.

Question 1 of 7
Which best describes you?
So we know who we're talking to.
Individual advisor
Team leader (2–15 advisors)
Agency principal (16+ advisors)
Question 2 of 7
How many advisors need a steady flow of leads?
The people who'd be working the call list.
Just me
2 – 5
6 – 15
16+
Question 3 of 7
Where do your leads come from today?
Select everything that applies, then Continue.
Referrals & warm network
Purchased cold lists
An agency runs our ads
A freelancer runs our ads
We run ads ourselves
No consistent source
Question 4 of 7
What do you spend a month getting leads?
Include everything. Leave blank if it's zero.
S$
S$
S$
S$
S$
Your all-in, so farS$0
Question 5 of 7
How many new leads does that actually produce?
New enquiries per month, across the whole team.
Under 10
10 – 30
30 – 60
60+
Honestly, not sure
Question 6 of 7
Which of these do you have today?
Select everything already in place, then Continue.
Leads qualified before they reach an advisor
New leads reach your team within seconds
One shared, live call list
Automatic follow-up at 30 and 60 days
A live dashboard of performance, by ad
Question 7 of 7
When would you want this running?
Be honest — it changes what we say on the call.
This month
Next month
This quarter
Just researching for now
Last step
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Our promise

We own the digital conversion. You own the sale.

21×

more likely to qualify a lead

calling at 5 minutes versus 30 minutes. The decay is a cliff, not a slope.

MIT / InsideSales, 200715,000+ leads · 100,000+ dials

100×

more likely to even reach them

same 5-minute window. Qualifying is moot if nobody picks up.

MIT / InsideSales, 2007Same study

42hrs

hours to first contact

the average time a company takes to respond to a web lead

Harvard Business Review, 2011Audit of 2,241 US companies

23%

never respond at all

of audited companies never made contact with the lead. Ever.

Harvard Business Review, 2011Same audit

7%

respond within five minutes

of 433 firms tested. 55% had still not responded after five business days.

Drift Lead Response Survey, 2017433 B2B companies

93%

are reached by the 6th call

of the leads that convert. Most teams stop after one.

Velocify, c.2013~3.5m leads · platform data, not academic

Every figure above is from the named study, with its sample size stated. Where the data is a vendor’s own platform data rather than independent research, it says so.